TAYLOR
BRAINARD
Digital Marketer
About Me
If you met me today, you would know pretty quickly that I am a
creative extrovert with a huge passion for storytelling and branding.
Every business, product, and person has a story. Piecing together that story in a creative and influential way is so exciting.
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If you asked my teammates to describe me, they would say that I am:
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Extremely organized - I live and breathe by my Google Calendar
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Competitive - take a look at my awards section if you want proof
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Detail-oriented - me and my fine tooth comb = best friends
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Design-focused - if it doesn't look sexy I'm not putting my name on it
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Work Experience
Digital Marketer
Marketing Association - Colorado State University
August 2021 - May 2023
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Provide inbound marketing consulting with a proven track record of increasing conversions
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Efficiently manage and coordinate four teams, each consisting of 5-8 individuals
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Maintain positive client relationships by facilitating clear and effective communication among team members
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Ensure timely and high-quality project delivery by overseeing objectives and deliverables
Consulting Extern
Boys and Girls Clubs of America
August 2022 - December 2022
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Develop a two-year strategic marketing plan to increase brand awareness and positive brand sentiment with KPIs of increased membership and qualified leads for unfilled positions
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Increase SEO through the integration of keywords, google ads, and content marketing campaign
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Compile and analyze internal data to identify growth opportunities
Digital Marketing Intern
Old Town Media
November 2021 - December 2022
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Develop and implement compelling digital content across multiple platforms
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Manage client websites and social media accounts, ensuring consistent branding and messaging
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Drive brand awareness and engagement through effective blogging and social media strategies
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Utilize reputation management techniques to improve brand sentiment and perception.
Director of Marketing and Promotions
Residence Hall Association - Colorado State University
August 2020 - August 2021
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Organized and executed large-scale events with 500+ attendees, including marketing and planning
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Designed and wrote copy for the RHA (Residence Hall Association) newsletter on a quarterly basis, expanding the mailing list from 250 to 5,000 subscribers
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Managed and oversaw Hall Council, increasing attendance during the online period and boosting R.A. engagement through innovative programming
Awards
First Place
CSU College of Business JDEI Case Competition
April 2023
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First Place
CSU College of Business JDEI Case Competition
April 2022
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First Place
CSU College of Business Women in Business Case Competition
October 2021
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Outstanding Leadership Award
CSU Residence Hall Association
May 2021
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Distinguished Community Engagement Award
CSU Residential Leadership Programs
May 2021
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Bronze Award
CSU National Residence Hall Honorary
May 2021
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Education
Colorado State Univeristy - Fort Collins, CO
B.S. - Business Administration
Expected Graduation May 2023
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GPA - 3.6
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Concentrations
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Marketing
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Organization and Innovation Management
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Certificates
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​Marketing Research and Data Analytics Certificate
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Leadership in Organizations Certificate
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Business-to-Business Sales Certificate
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Clubs and Organizations
Marketing Association - Vice President
August 2019 - May 2023
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Women in Business Association - Vice President
August 2021 - May 2023​
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Residence Hall Association - Elected Cabinet
August 2020 - August 2021
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National Residence Hall Honorary - Member
August 2020 - May 2023​
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Peer-to-Peer Mentor Program - Mentor
May 2022 - May 2023
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Hall Council - Marketing Chair
August 2019 - May 2020
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Public Achievement - Coach
August 2019 - May 2020
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Skills
